Barbie

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21-07-2025

Barbie

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Brand Owner: Mattel, Inc.

Prosecution Type: Trademark

Representing law firm: GBC (Greer, Burns & Crain, Ltd.) – Illinois, USA

History of incidents:

Prosecution time Case number Law firm Brand Brand side
07/08/2025 25-cv-09374 GBC Barbie Mattel, Inc.
17/07/2025 25-cv-08165 GBC Barbie Mattel, Inc.
15/05/2025 25-cv-05382 GBC Barbie Mattel, Inc.
24/03/2025 25-cv-03099 GBC Barbie Mattel, Inc.
21/03/2025 25-cv-03023 GBC Barbie Mattel, Inc.
19/03/2025 25-cv-02930 GBC Barbie Mattel, Inc.
14/03/2025 25-cv-02716 GBC Barbie Mattel, Inc.
12/03/2025 25-cv-02584 GBC Barbie Mattel, Inc.
13/02/2025 25-cv-01535 GBC Barbie Mattel, Inc.
06/12/2024 24-cv-12571 GBC Barbie Mattel, Inc.
04/12/2024 24-cv-12450 GBC Barbie Mattel, Inc.
04/12/2024 24-cv-12445 GBC Barbie Mattel, Inc.
06/12/2024 24-cv-12571 GBC Barbie Mattel, Inc.
04/12/2024 24-cv-12450 GBC Barbie Mattel, Inc.
04/12/2024 24-cv-12445 GBC Barbie Mattel, Inc.
04/12/2024 24-cv-12440 GBC Barbie Mattel, Inc.
08/10/2024 24-cv-09708 GBC Barbie Mattel, Inc.
13/09/2024 24-cv-08434 GBC Barbie Mattel, Inc.
09/08/2024 24-cv-07048 GBC Barbie Mattel, Inc.
07/08/2024 24-cv-06927 GBC Barbie Mattel, Inc.
07/08/2024 24-cv-06944 GBC Barbie Mattel, Inc.
07/08/2024 24-cv-06925 GBC Barbie Mattel, Inc.
07/08/2024 24-cv-06931 GBC Barbie Mattel, Inc.
07/08/2024 24-cv-06923 GBC Barbie Mattel, Inc.
8/5/2024 24-cv-03746 GBC Barbie Mattel, Inc.
6/5/2024 24-cv-03655 GBC Barbie Mattel, Inc.
6/5/2024 24-cv-03647 GBC Barbie Mattel, Inc.

Brand introduction:

Mattel, through its family of companies, is a leading designer, developer, marketer, manufacturer and distributor of well-known children’s toys and games under its iconic brands, including, but not limited to: Barbie, UNO, Thomas & Friends, Hot Wheels, American Girl, and Fisher-Price.

Trademark:

The BARBIE trademark was first used in 1959, and products have continuously been sold under the BARBIE trademark and other trademarks (collectively, the “BARBIE Trademarks”). As a result of this long-standing use by Mattel, strong common law trademark rights and goodwill have amassed in the BARBIE Trademarks. The BARBIE Trademarks are registered with the United States Patent and Trademark Office, a non-exclusive list of which is included below.

 

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