INO
INO
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Brand side: IN-N-OUT BURGERS
Prosecution Type: Trademark
Law Firm: WARNER NORCROSS & JUDD LLP – IL – USA
| Prosecution time | Case number | Law firm | Brand | Brand side |
| 27/01/2026 | 26-cv-00932 | WARNER NORCROSS + JUDD LLP | INO | IN-N-OUT BURGERS |
Brand Introduction:
INO is a California corporation with its principal place of business in Irvine, California. For more than 75 years, INO has operated a successful and popular chain of quick service restaurants offering made-to-order burger sandwiches and other products and services. INO has over 400 locations in total throughout California, Arizona, Nevada, Utah, Texas, Oregon, Colorado, and Idaho, and it is continuing to expand to other states. INO in the past year expanded east of the Mississippi River with three new locations in Tennessee.
INO was one of the very few restaurant chains given a positive mention in the book Fast Food Nation. The book commended the chain for using natural and fresh ingredients and for looking after the interests of employees regarding pay and benefits.
Since at least 1949, INO has consistently and exclusively used various IN-N-OUTformative marks, among others, in in its restaurants, product packaging, and promotional goods like t-shirts, hats, and other clothing to indicate INO as the source of its goods and services.
| U.S. Reg No. | Mark |
| 1031095 | IN-N-OUT BURGER |
| 1085163; 1101628; 1101638; 2217307; 2285823 | IN-N-OUT |
| 4625449; 1165723 | DOUBLE DOUBLE |
| 3572485; 4446247 | DOUBLE-DOUBLE |
| 4446249; 4841694 | ANIMAL STYLE |
| 2614730; 2604277; 2634516 | QUALITY YOU CAN TASTE |
| 6390924 | QUALITY YOU CAN WEAR |
Registered but not limited:

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