SQUISHMALLOWS PLUSH TOYS

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05-11-2025

SQUISHMALLOWS PLUSH TOYS

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Brand Owner: Kelly Toys Holdings, LLC

Prosecution Type: Trademark

Law Firm: GBC (Greer, Burns & Crain, Ltd) – Illinois – USA

Prosecution time Case number Law firm Brand  Brand side
14/11/2025 25-cv-13985 GBC SQUISHMALLOWS plush toys Kelly Toys Holdings, LLC
12/11/2025 25-cv-13875 GBC SQUISHMALLOWS plush toys Kelly Toys Holdings, LLC
10/11/2025 25-cv-13776 GBC SQUISHMALLOWS plush toys Kelly Toys Holdings, LLC
06/11/2025 25-cv-13641 GBC SQUISHMALLOWS plush toys Kelly Toys Holdings, LLC
04/11/2025 25-cv-13513 GBC SQUISHMALLOWS plush toys Kelly Toys Holdings, LLC
31/10/2025 25-cv-13384 GBC SQUISHMALLOWS plush toys Kelly Toys Holdings, LLC
29/10/2025 25-cv-13209 GBC SQUISHMALLOWS plush toys Kelly Toys Holdings, LLC
20/5/2024 24-cv-04133 GBC SQUISHMALLOWS plush toys Kelly Toys Holdings, LLC
16/5/2024 24-cv-04018 GBC SQUISHMALLOWS plush toys Kelly Toys Holdings, LLC
16/5/2024 24-cv-04018 GBC SQUISHMALLOWS plush toys Kelly Toys Holdings, LLC
5/1/2024 24-cv-165 GBC SQUISHMALLOWS plush toys Kelly Toys Holdings, LLC

Brand Introduction: 

Kelly Toys is a limited liability company with a principal place of business at 955 Shotgun Road, Sunrise, Florida 33446. Kelly Toys is a subsidiary of Jazwares, LLC. Plaintiff is one of the world’s most influential, leading manufacturers and distributors of high-quality plush toys, consumer products, and gifts, and is known for its bestselling brands, including Squishmallows, Fuzz A Mallows, Hug Mees By Original Squishmallows, Russ, and BumBumz, as well as licensed product partnerships with Disney, Pokémon, Sanrio’s Hello Kitty, and more.

One of the most popular Kelly Toys brands is Squishmallows, a line of loveable plush toys made with a super soft, marshmallow-like texture that come in a variety of sizes from 3.5-inch clip-ons to extra-large 24-inch plush toys. The Squishmallows products have expanded to other styles including, but not limited to,  Squishville, Micromallows, Hug Mees, Stackables, Mystery Squad, and Flip A Mallows (collectively, the “Squishmallows Products”). Since their debut in 2017, over 400 million Squishmallows Products have been sold worldwide.

Several of the SQUISHMALLOWS Trademarks are registered with the United States Patent and Trademark Office, a non-exclusive list of which is included below.

Registration No. Trademark
6,396,417
6,457,232
6,980,672
7,127,516
7,127,517		 SQUISHMALLOWS
6,654,108 SQUISHMALLOWS HUG MEES
6,296,587
6,577,928		 SQUISHVILLE
6,540,582 SQUISH-DOOS
6,714,096 SQUEEZE MALLOWS
6,740,270 SLEEP A MALLOWS
6,137,521 FLIP A MALLOWS
7,054,403 FUZZ A MALLOWS
6,290,504 MICROMALLOWS
5,962,289 MYSTERY SQUAD
6,396,414 SQUISHVILLE BY ORIGINAL SQUISHMALLOWS

Registered but not limited:

 

 

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